Mobile messaging is certainly an easy way of staying in touch with your friends. But did you know that the same technology can also be used to increase the profits you gain every month for your business? All you have to do is use it from a properly made platform and you can rapidly increase your customer base and boost your profits to a great extent.
Here’s how you can get it done:
- Get the platform set up: This is the first and perhaps the most important step in the plan. Without a properly built platform you will not be able to venture too far successfully. Always get in touch with a reputable and experienced developer, like Lenco Mobile for instance, to get the platform set up. They will not only design the software platform with care, but will also provide update services afterwards. That way, you can be sure that there will be less glitches in the system, and if any do pop up in future, those will be quickly fixed.
- Ask your existing consumer base for assistance: This may sound a little tough to pull off, but rest assured it is not that hard. In fact, your existing consumer base can be your greatest asset in this step. Start by sending out messages about exciting offers that are available at your store. Encourage the recipients to forward the messages to their friends and families as well. By doing this , you can quickly get a moderate increase in the size of your customer base. As time progresses and more and more people are impressed by your offers, you can expect to see a huge increase in the number of returning customers. Just remember, it will take some time to see the full benefits of this tactic. Do not discontinue it if you do not get impressive results right away.
- Keep updating records with details of new customers: Encourage your new customers to leave their mobile phone numbers and contact details with you. This can be easily done by running a lucky draw contest once a month. By giving away 2-3 gifts a month, you can potentially collect hundreds of contact details. After that, all you need to do is have the database updated with those details, and the next time you send out a message regarding any special offer, all those customers will get the messages as well.
This is perhaps one of the safest methods of running successful marketing campaigns with little investment. All you need is a reputable developer who can take care of the entire set up and servicing processes, as and when required. If you have a reputable developer like Lenco Mobile Inc. by your side carrying that out-rapidly growing the size of your consumer base should be as easy as 1-2-3.